Hässelby blommor: Improved customer experience
How does a century-old enterprise continue to keep pace in an increasingly competitive economy?
Customer service never goes out of style
Faster contracts process means on-time delivery
One way for a century-old business to stay competitive in the modern economy is through better customer service, which never goes out of style.
With over 1000 corporate customers in 6 different industries, Hässelby Blommor knows that first-class service must be a priority. “It’s important to have a fast process because we want to deliver to our customers,” explains CEO Erik Utas, “and we can’t deliver unless we have a signed contract.”
Looking at their processes, where were the opportunities for time savings?
The signing and returning of paper contracts stood out as a needless time drain, assuming electronic signatures could easily make that step obsolete.
Customer experience and process control
Utas didn’t hesitate to give his own customers the same experience that so impressed him—along with faster deliveries. And the win was on both sides: When Hässelby Blommor started signing with Scrive, administration time for customer contracts went from hours to seconds.
“Scrive has given us better control of the whole signing process. For example, we can be certain that a contract is sent to the right person and we also know if he or she has opened it. If we receive no response, an automated email is sent out as a reminder. It’s truly brilliant, and it saves us a lot of time.”
